'If the writing is not good, no one can do anything' - Harshad Chopda on Indian TV content


In a recent roundtable discussion organized by Bombay Times, the spotlight shone on Harshad Chopda, a prominent and highly skilled actor in the realm of Indian television. Joining him were fellow actors Shakti Arora, currently featuring in 'Ghum Hai Kisi Ke Pyaar Mein,' Neha Pendse from 'Madam Sir,' and Dheeraj Dhooper, soon to be seen in 'Rab Se Ki Hai Dua.' The discussion primarily centered around the evolving landscape of television in the era of OTT platforms.
During the conversation, Harshad Chopda emphasized the pivotal role of quality writing in the success of television shows. With a career spanning nearly 17 years, he shared his perspective on the pressure of ratings and the influence of strong storytelling on a show's longevity.
Chopda acknowledged his responsibility in drawing initial viewership, stating, "To secure the opening rating is on me, and thankfully, I have always been successful in that." However, he underscored the significance of the written content, highlighting that television is fundamentally a writer's medium. In his view, even the most talented actors cannot salvage a poorly written script.
He went on to express, "If the writing is not good, no one can do anything. Also, good content will eventually rake in the ratings." This insightful comment underscores the enduring impact of well-crafted narratives on audience engagement and the ultimate success of a television production.
As the industry continues to navigate the challenges posed by changing viewer preferences and the rise of OTT platforms, discussions like these shed light on the critical factors influencing the television landscape. Harshad Chopda's seasoned perspective, grounded in years of experience, adds a valuable voice to the ongoing conversation about the evolving dynamics between traditional television and the burgeoning realm of digital streaming platforms.
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